In a new promotional campaign for the launch of a new collection for Kylie Cosmetics, Kylie Jenner previewed new music from Travis Scott. Taking to Instagram, the entrepreneur shared a clip of her new collaboration with her sister, Kendall Jenner, for the makeup company. The clip shared to social media showcased both sisters in an isolated studio promoting the products.
But what captured the attention of fans was not only the collaboration between both the sisters, but the song choice utilized in the commercial. Upon first listen the song crossed the minds of fans due to the fact that it’s an unreleased track from Travis Scott. The snippet has thus been confirmed to be a new single from Travis Scott.
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wow wow wow 🖤 can’t believe i’m finally announcing my next collection for @kyliecosmetics .. and it’s with my SOULMATE @kendalljenner! the KENDALL X KYLIE collaboration is launching on the 26th! we have been dreaming this up for quite some time so i hope you guys love it! stay tuned on my stories today for the official reveal. 🖤
Last summer Kylie Jenner did a similar rollout. Promoting the launch of her new Kylie Cosmetics in the summer of 2019, she used a snippet of Travis Scott singing Childish Gambino’s hit “Feel Like Summer”. Some fans questioned whether or not it was a cover of the original, but it was later confirmed to be the original feature on the song that didn’t make the final cut.