To celebrate the release of the highly-anticipated new game console, the PS5, PlayStation has enlisted Travis Scott for a once-in-a-lifetime experience. Called “PS5: Unboxing Reimagined”, the rapper provides a unique experience.
“PS5: Unboxing Reimagined” see Travis Scott playing the video game console in the dessert for the entire world to see. He also enlists James Blake, and pays tribute to the late rapper, Pop Smoke.
Scott teamed up with PlayStation to help launch the PS5. By doing so, he and Cactus Jack teamed up with Sony to become a creative partner with the brand and in the end, merch and new Nike SBs were developed. Along with that, he also narrated the final commercial for the PS5.
Check out “PS5: Unboxing Reimagined” above.